business intelligence application examples

and international markets, specializing in LED retrofit kits and fixtures for commercial spaces. 1 – Global Tech LED:Google Analytics Instant Activation of Remarketing Image credit: SearchStarĬompany description: Headquartered in Bonita Springs, Florida, Global Tech LED is a LED lighting design and supplier to U.S. While not meant to be exhaustive, the examples offer a taste for how real companies are reaping real benefits from technologies like advanced analytics and intelligent image recognition. In this article, we provide five case studies that illustrate how AI and machine learning technologies are being used across industries to help drive more intelligent business decisions. In the last few years, a shift toward “cognitive cloud” analytics has also increased data access, allowing for advances in real-time learning and reduced company costs. This recent shift has made an array of advanced analytics and AI-powered business intelligence services more accessible to mid-sized and small companies.

Predictive analytics can help glean meaningful business insights using both sensor-based and structured data, as well as unstructured data, like unlabeled text and video, for mining customer sentiment. Business intelligence case studies that show how these technologies have been leveraged with results are still scarce, and many companies wonder where to apply machine learning first (a question at the core of one of Emerj’s most recent expert consensuses.)Īrtificial intelligence and machine learning have certainly increased in capability over the past few years. This is not always an easy thing to do when implementing cutting-edge technologies like artificial intelligence (AI) and machine learning. When businesses make investments in new technologies, they usually do so with the intention of creating value for customers and stakeholders and making smart long-term investments.

Business intelligence application examples